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0333 900 5000
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0333 900 5000
calls charged at local rate

About Party Delights

Allison at Party Delights
We bring you everything you could possibly need to make your special occasions more memorable. We have over 20,000 products on our website spanning party supplies, balloons, fancy dress, toys, stationery, wedding accessories, sweets and personalised cards, invitation and banners.

Our 35,000sq foot warehouse (which as you can imagine is a pretty fun place) is in sunny Manchester and home to over 100 members of the Party Delights family, who are dedicated to ensuring your time on our site is as easy and fun as the party you’re buying for!

Who are we?

Party Delights Ltd was founded by Allison Graham in 2001. The Eureka moment was born out of frustration, as Allison was trying to source Spiderman themed party ware for her son’s birthday and just couldn't find a complete range of accessories anywhere. Even the party departments and areas in major toy retailers were sporadic and random.

Allison’s mission was to ensure children were able to have enjoyable birthday parties at home, with themes to suit their interests and fun and games that the guests would remember. Today, Party Delights has grown to offer its customers everything they could possibly need for any party or celebration, from cards and invitations to fancy dress and tableware!


  • Feefo Gold Trusted Merchant 2013

    Achieved 96% Feefo Service Rating from customer feedback in 2013.

  • Best Companies Award 2013

    Awarded ‘One to Watch’ accreditation in the Best Companies to Work For 2014.

  • Experian Hitwise Award 2012

    One of the Top 10 most popular websites in our industry by traffic in 2012.

  • Paypal Etail Award 2012

    Finalist for the Best Pure-play Etailer of the Year 2012.

  • Sunday Times Tech Track Award 2011

    One of the Top 100 fastest growing independent tech companies in 2011.

  • e-Commerce Award for Excellence 2011

    Best Small Online Retailer of the Year 2011.

  • Experian Hitwise Award 2011

    One of the Top 10 most popular websites in our industry by traffic in 2011.

  • MEN Business of the Year Award 2010

    Finalist for Manchester Evening News Business of the Year 2010.

Our Journey


Second store opens in Manchester

We opened our second retail store on home ground featuring Europe’s biggest balloon wall!


First Party Delights retail store launched

We made our first move from the internet to the high street with the opening of our first ever retail store in Romford, Essex.


Dutch website launched

Our international reach stretched even further with the launch of the third Party Delights European website – partycity.nl.


French website launched

We expanded our international presence with the launch of our second European website – partycity.eu.com.


One Direction party supplies launched

After getting our first ever official licence to print our own supplies, we became the first ever company to produce and sell the official range of One Direction party supplies!


Party Delights acquired by Party City

We were delighted to become part of the Party City family, the world’s largest supplier of party goods and the leading retailer in North America.


German website launched

We became an international company when our first fully translated transactional European website launched for the German market – partycity.de.

Personalised printing

Party Delights becomes the first party supplies company to offer personalised cards, banners, confetti & balloons.


Fancy dress range launched

Party Delights expands to offer an extensive range of fancy dress costume alongside the party supplies.


The company expands and moves to larger site (again).


100,000th customer

The Party Delights team celebrated serving their 100,000 customer just 8 months after their 50,000.


Queen’s Golden Jubilee boost online party business

The celebrations around the Queen’s Golden Jubilee acted as a tipping point for online sales of party goods as it got people looking online for items they couldn't find in the shops.


Party Delights grows and moves offices



Party Delights is born

Allison buys her first 10 matching party ware ranges.